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Case Analysis 2

Scenario 2

Company Y decided to open an office in India. They had done all their analysis, determined the location and opened the office. They decided to recruit the team in India using the same strategy that had worked for them locally in the US. They registered with the online job sites in India and decided to place a Job adds in the local newspaper and on the job sites. They scheduled face to face interviews before finalizing candidates.


What resulted?

The face to face interview was rushed. Many candidates could not be scheduled because they did not have time to schedule leave with their company or could not take time off from their projects.

The company was not able to recruit suitable talent and retain the talent that they had recruited. The US company was spending more time managing the changes and they did not get the returns they were expecting.


What went wrong?

  1. They had assumed that the recruiting process would be similar to the US process.
  2. The economic growth climate in India is very strong. Candidates are expecting higher salaries for certain skill year on year basis. This was not considered in their analysis and so during the review they lost employees and were not able to fill positions fast enough.
  3. The responses they received by only job postings were poor. The local team did not have a good selection to choose from, and weak candidates were lined up for interview.
  4. The job postings only targeted local candidates, limiting the options the company had.
  5. Local online job sites have limited candidate postings and many companies are using the sites, so competition for the candidates was high.

What approach could have helped.

  1. Widened the search to other areas. Many candidates can relocate for the right opportunity.
  2. Partnered with a company specializing in recruiting. Recruiting companies can keep a continuous eye on the local environment and suitable candidates so new hires and replacements can be found faster. Many people do not post their resumes online and recruiting companies have access to passive candidates.
  3. Proactively search for candidates, rather then in a reactive mode.